Loisir — Pink hour
A gold bracelet watch we placed in an evening scene for Loisir.
The idea
The watch is the one hard, bright thing in a frame of soft ones — satin, pearl and a spritz.
The brief
Loisir needed images and a film for a gold bracelet watch — the watch in detail, and worn, in a scene that would carry the brand's evening mood.
How it was made
The watch is the one hard, bright thing in a frame of soft ones — satin, pearl and a spritz. Made with AI from the watch: on a pink satin glove in detail, at the wrist in an evening scene, hung on the rim of a glass — and a short film of the same evening.
The result
A series of photographs and a vertical film for the watch — in detail, worn and in a scene — for the product page and for advertising.
- Our role
- AI Photography
- AI Models
- AI Video
The series
A watch to place in a scene?
A few lines are enough. We reply within 1–2 working days; the next step is a call, and the scope is confirmed in writing before work starts. Rights and confidentiality are discussed then, before any material changes hands.